East End Brewing Co.’s annual Pedal Pale Ale Keg Ride is a memorable, one-of-a-kind event. The longstanding local brewery welcomes every spring by delivering the first kegs of its signature ale via a posse of cyclists, dragging the fresh beer on an early-morning bike ride. The event, which we once included on a ’Burgh Bucket List, also raises cash for charity in the process.

Unfortunately, the early-spring timing of the annual journey means that this year’s Keg Ride will be canceled due to the COVID-19 pandemic (for the second consecutive year). But while the beers will not be saddled onto any bikes in 2021, East End is still determined to raise much-needed money for a charity.

Visitors purchasing beer from the brewery’s Larimer base of operations can make a quick donation to Jeremiah’s Place, a nonprofit that provides emergency child care services. The organization, located inside the Kingsley Association (near East End Brewing in Larimer), offers free, 24-hour child care to families experiencing a range of urgent needs including medical emergencies, domestic abuse, military deployments or simple lapses in regular childcare options.

The brewery has made donating easy. Near the counter, visitors will find a “DipJar” device for debit and credit cards; donors can simply swipe a card for an immediate, one-time donation of $5.

Among the recent offerings luring people to the brewery — and the “DipJar” — are a wine barrel-aged variety of East End’s “Along Came a Cider,” as well as the latest in the 90-beer series of brews dedicated to each and every Pittsburgh neighborhood. (The latest: “East Carnegie,” a Hazy IPA.)

While the brewery is more than happy to welcome donors for take-out beer and a quick $5 gift to Jeremiah’s Place, they also encourage donations directly to the organization via its website.