Will Hunters Find This New Arby’s Sandwich Endearing?

Fresh-cut venison steak sandwiches will ring in the hunting season in western Pennsylvania.


photo courtesy of arby's
 

Whether they bag a buck or not, deer hunters in western Pennsylvania will be able to enjoy a venison steak sandwich as deer season gets underway. Between Nov. 25-28, a half-dozen Pittsburgh-area Arby’s restaurants will be offering a venison sandwich on their menus.

If you're thinking the sandwich will be dry and gamey, Arby's says think again.

The sandwich features “a thick-cut venison steak and crispy onions topped with a juniper berry sauce on a toasted specialty roll. The venison is marinated in garlic, salt and pepper and then cooked for three hours to juicy, tender perfection,” the restaurant chain said in a release.

“We’re a brand that’s not afraid to take risks, and while the venison sandwich is probably the biggest stretch for us yet, it’s incredibly delicious,” said Arby’s Chief Marketing Officer Rob Lynch.

“Hunters hunt the meats … so it makes sense for us to connect with them and offer a sandwich that they can’t get at any other restaurant chain.”

Arby’s procured a limited amount of the farm-raised, grass-fed venison from New Zealand, which is why the sandwiches will only be available for a few days. Commercial restaurant chains aren't allowed to use meat from local hunters.

Just 17 Arby’s restaurants will feature the sandwich in November, reaching states where deer hunting is popular such as Minnesota, Wisconsin, Michigan, Tennessee, Georgia and of course, Pennsylvania.

The $5 sandwich has already launched in Nashville, reports the Pittsburgh Post-Gazette. There, it has gotten a warm response — 230 of the 260 prepared sandwiches sold.

Arby’s Venison Sandwich will be available Nov. 25-28 –– the opening day of antlered deer season — at the following locations:
 

  • 5205 Library Road, Bethel Park
     
  • 4260 Ohio River Blvd., Bellevue
     
  • 16 Towne Center Drive, Leechburg
     
  • 2539 W. State St., New Castle
     
  • 2648 Ellwood Road, New Castle
     
  • 3224 Wilmington Road, New Castle

 

 

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