Heinz Offers to Ease Pain of Disappointed Football Fans

The ketchup maker is offering football fans whose team didn’t make the Super Bowl a different destination for travel.


While the Steelers won’t make an appearance at Super Bowl LIV, a company with deep Pittsburgh roots is helping disappointed football fans who may be facing expensive change fees on already-purchased airline tickets to Miami.

The Kraft Heinz Co. is hosting a sweepstake to pick up those fees for just 57 cents.

To enter, travelers need to have bought a plane ticket to Miami before Jan. 15, 2020. With a picture of their ticket and proof of purchase, they can enter the sweepstakes for a chance to go anywhere they choose with Heinz paying the bulk of the transfer fees.

In February, Heinz will select 300 winners to receive a prepaid Visa card for $199.43. While the amount may seem strange at first, the average cost to change destinations averages at $200. In the end, travelers will pay just 57 cents in honor of the Heinz 57 varieties.

The Heinz 57 Flight Change Promotion runs to Feb. 7. The full rules for the sweepstakes can be found here.

Categories: The 412