What New North Shore Concept Will Be a Major Draw on Pirates’ Game Days?

HiLife Hospitality will develop and operate a new dining and entertainment concept across from PNC Park.
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PHOTO COURTESY: THE PITTSBURGH PIRATES | HILIFE HOSPITALITY WILL DEVELOP AND OPERATE A NEW DINING AND ENTERTAINMENT CONCEPT ACROSS FROM PNC PARK ON THE NORTH SHORE.

Land, ho, swashbucklers!

A new “eatertainment” concept and plaza are in the works and slated to open across from PNC Park in 2025.

HiLife Hospitality has been selected to develop and operate a 15,200-square-foot “experiential restaurant and bar concept,” occupying the first floor of a new six-story mixed use building, as well as an adjoining 30,000-square-foot outdoor plaza at 220 North Shore Drive, located at the corner of Mazeroski Way and General Robinson Boulevard. The restaurant is expected to seat 1,000 patrons.

“The project will be a major addition to the thriving North Shore entertainment district, including a significant enhancement to the game day experience for Pirates fans at PNC Park,” a HiLife press release reads. 

HiLife is the Pittsburgh-based hospitality group behind a number of successful local concepts, such as Burgatory and Shorty’s Pins X Pints on the North Shore and the recently opened Shorty’s Tap X Taco in the Waterfront.

The group has selected Chicago-based Barker/Nestor Inc. as the lead design architect, in collaboration with locally owned branding firm Bootstrap Design to bring the concept to life. Plan details are expected to be announced later this year.

“After 15 years of development on the North Shore, it is exciting that development on the best and largest parcel was saved for last,” said Herky Pollock, partner at HiLife Hospitality, in the release. “This is the crown jewel of the North Shore and a once-in-a-lifetime opportunity in a once-in-a-lifetime location,” 

The plaza will complement the dining experience, and host games, live music, yoga, movies and other activities and entertainment year-round.

HiLife had previously planned to dedicate the plaza to the Pirates players whose numbers have been retired — Ralph Kiner (#4), Willie Stargell (#8), Bill Mazeroski (#9), Paul Waner (#11), Pie Traynor (#20), Roberto Clemente (#21), Honus Wagner (#33), Danny Murtaugh (#40) and Jackie Robinson (#42). However, the group decided to change the plans to appeal to all members of the public, even in the offseason. 

“Herky Pollock, Mike Hanley and the HiLife Hospitality team have been leaders in the dining and entertainment industry for a long time,” said Travis Williams, Pirates president. “They understand the Pittsburgh marketplace, especially the North Shore. With that first-hand experience and that of the Barker/Nestor and Bootstrap Design team, we are extremely confident they will develop a winning concept for Pittsburgh and the North Shore.”

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